show-rumors | Mar 4, 2024 |
Design Within Reach opens in San Francisco, Schumacher unveils a Charlotte boutique, and more

Spring is around the corner, and many brands are starting the season with new locations and renovations. In our March roundup, BOH has gathered all the showroom news to have on your radar this month.

Showroom Spotlight

More than 20 years ago, Design Within Reach began its brick-and-mortar journey in San Francisco with the debut of a small studio in the heart of the Financial District. In the years since, plenty has changed for the company—it has joined the MillerKnoll family of brands, and now operates a fleet of stores across the U.S. and Mexico. With its newest studio—based in the city’s burgeoning Potrero Hill design district—the company is paying homage to where it all began.

“Over the past few years, we have continued to evolve the in-person experience for our customers,” says Debbie Propst, president of global retail for MillerKnoll. “As San Francisco is the birthplace of DWR, this new location is especially meaningful, and we’re excited to open our doors to the local community.”

Design Within Reach opens in San Francisco, Schumacher unveils a Charlotte boutique, and more
A wall featuring a selection of chairs in the new Design Within Reach location in San FranciscoCourtesy of Design Within Reach

Located within a gut-renovated 15,000-square-foot warehouse dating back to the 1920s, the studio retains much of the architectural framework characteristic of the neighborhood, including the original timber and skylights. It also features two first-time concepts: The Gallery and the Case Study Apartment. Both will house rotating temporary exhibits: The Gallery currently displays a collaboration with Vitra celebrating the work of French architect Jean Prouvé; in the Case Study Apartment, a partnership with Swiss design and manufacturing brand USM presents scenes depicting the life of a futuristic Beat poet.

That last detail, along with countless others scattered throughout the store, was carefully curated to highlight the city’s rich cultural history—part of a strategy conceived by Omar Nobil, vice president of product design and brand creative for Design Within Reach.

Design Within Reach opens in San Francisco, Schumacher unveils a Charlotte boutique, and more
The exterior of the new Design Within Reach store in San FranciscoCourtesy of Design Within Reach

“Walking through this studio is meant to feel like reading a love letter to San Francisco,” says Nobil. The ethos extends to details both small (such as the store’s playlist, which features songs by local progressive independent musicians) and large (including a listening room vignette complete with Togo sofas and a record player inspired by an iconic photo of Steve Jobs).

The location represents DWR’s second outpost in San Francisco, where Propst hopes to create a deeper foothold for the brand. With new exhibition spaces, complimentary design consultations and educational features, the message to prospective buyers and design enthusiasts alike is clear: Stop in and stay awhile. 1400 17th St., San Francisco

Fred Segal Home unveiled its brand-new showroom in the HD Buttercup Design Center in Culver City. Design industry veteran Keith Granet and marketing strategist Blair Carlton launched this arm of the West Coast–based retailer. The shop-in-shop store boasts 20 brands, designers and artisans—including Artemide, Kravet and Erin Talgo Trading—as well as the Eyecreate Salon, a rotation of showcased collections, beginning with Studio William Hefner, Huma Sulaiman, Vonnegut/Kraft, and Charlap Hyman & Herrero. 3225 Helms Ave., Culver City

Tidelli, the Brazilian outdoor furniture company, opened a 2,000-square-foot Palm Desert store designed by Giancarlo Mandelli. It will feature the company’s numerous customizable furniture collections, including the new nature-inspired Organika line. 73520 El Paseo, Suite A, Palm Desert

Texas-based furnishings company Arteriors opened its newly renovated Los Angeles showroom, doubling the size of its previous space. The showroom boasts gallery-style displays and shoppable vignettes, and will play host to events and programming for the West Coast design community. 8715 Melrose Ave., West Hollywood

Vancouver-based home brand Sundays is launching a stand-alone pop-up showroom at Platform LA in Culver City, marking the brand’s first in-person presence in the city. The two-month stint will run from March 8 through April 28. Alongside the company’s past collections, the space will display new products such as the Quilt sofa line and the Union collection, which includes wooden shelves, bookcases and coffee tables. 8850 Washington Blvd., Culver City

Coinciding with its California opening, Tidelli launched its North American flagship store in Miami. It will feature the company’s furniture collections, including the new nature-inspired Organika line. 3650 N. Miami Ave., Miami

Naturepedic launched a location in West Palm Beach, the mattress brand’s first Florida store. Spanning 1,350 square feet, the new outpost will display the brand’s mattress selections and is part of the company’s plan to have 40 storefronts by the end of 2024. 1880 Okeechobee Blvd., Suite B, West Palm Beach

Italian linen company Pratesi unveiled a new Palm Beach boutique designed by Studio Monteleone & Associates. The space boasts travertine floors, copper accents, and tufted wool carpets inspired by the company’s butterfly motif. Before now, Pratesi was only available online or at the brand’s two U.K. retailers, Harrods in London and Woods Fine Linens in North Yorkshire. 400 Hibiscus Ave., Palm Beach

Fabric and window treatment retailer Calico announced a new boutique in West Palm Beach. The space will display over 5,000 fabrics, trims and wallpapers from brands including Echo, Vern Yip and Candice Olson. The open layout of the store, which features white wood wall racks, maple-finished floors, and custom upholstered furniture, allows guests to easily browse the in-person products along with online options via iPads. 2781 S. Dixie Highway, West Palm Beach

Design Within Reach opens in San Francisco, Schumacher unveils a Charlotte boutique, and more
Arper’s new Chicago showroomCourtesy of Arper

Arper has unveiled a 4,500-square-foot showroom in Chicago’s Fulton Market. The brand previously had a space in the Merchandise Mart. This new location, designed by Charlie Greene Studio, will display the company’s product portfolio through workplace, hospitality and residential vignettes. It joins Arper’s showrooms in New York and Los Angeles and its manufacturing facility in High Point, North Carolina. 167 N. Green St., Suite 200, Chicago

Clothing, bedding and home decor brand Garnet Hill debuted its first-ever store, opening at Legacy Place in Dedham. The space, designed in partnership with the architecture and design firm Nelson Worldwide and brand consultant Jonathan Taylor of Jonathan Taylor Design, will display the company’s women’s clothing and home textile collections. 212 Legacy Pl., Dedham

New York
Kohler unveiled a new Signature Store in Brooklyn. The company’s family of brands, including Kallista and Robern, will be presented in 21 vignettes in the 4,250-square-foot Industry City location. 241 37th St., Suite B116, Brooklyn

Custom windowcoverings company Hunter Douglas announced a new, consolidated global headquarters in midtown Manhattan, replacing the former headquarters in Pearl River. 55 W. 46th St., New York

Design Within Reach opens in San Francisco, Schumacher unveils a Charlotte boutique, and more
The new Zak+Fox showroom in New YorkCourtesy of Zak+Fox

New York–based textile company Zak+Fox opened a 6,000-square-foot showroom and headquarters, nearly double the size of its previous location. The open space features rows of custom oak display cases designed by creative director and founder Zak Profera; vintage and antique furniture; and a custom gallery for the brand’s inaugural rug collection, which was introduced during Paris Déco Off. 235 Park Ave. South, 12th Floor, New York

The Interior Arts Building launched the IAB Arcade, a new take on the classic showroom model. The space will feature 10 dealers and vendors with individual booths, including designer Darren Henault’s home goods and furniture curation Tent, all overseen by a shared showroom manager. 306 E. 61st St., Ground Floor, New York

Renew Finds, the Brooklyn-based showroom that was born out of a couple’s vintage furniture reselling passion, is opening a 3,600-square-foot retail space in Greenpoint. The showroom is moving from its current location at a nearby industrial loft and is the exclusive New York representation of the European furniture brand Vetsak. The company will also display vintage pieces by Ligne Roset, Mario Bellini, USM, Percival Lafer and Gae Aulenti. 80 Oak St., Brooklyn

Design Within Reach opens in San Francisco, Schumacher unveils a Charlotte boutique, and more
The newly redesigned Materia showroom in SoHoCourtesy of Materia

Materia unveiled its newly redesigned SoHo showroom, featuring the company’s curated antique items in new vignettes alongside its newest lighting collection, Plateau, which is inspired by the New England coastline. 47 Howard St., PH 5, New York

Luxury cabinet maker and kitchen design company Bakes & Kropp Fine Cabinetry announced its new location on the fourth floor of the Architects & Designers Building. The new space is almost double the size of its previous showroom and boasts eight displays: three kitchens, a wine room, a butler’s pantry, a dressing area, a conference room/library and a master vanity. 150 E. 58th St., Suite 401, New York

North Carolina
Schumacher announced its first showroom and boutique in Charlotte. The 3,500-square-foot space, designed by local designer Barrie Benson, will offer a traditional showroom experience exclusively for designers, who can shop from over 7,000 fabrics, wallpapers and trims, as well as a separate boutique open to the public that features antiques, home accessories, coffee table books and more. 301 East Blvd., Charlotte

Kohler has also opened its first Signature Store in Houston. The space encompasses 4,038 square feet featuring Kohler, Kallista and Robern products, as well as a ceramics collection by Ann Sacks, all showcased through 11 vanity vignettes and four bathroom vignettes. 1725 Post Oak Blvd., Houston

Chair King Backyard Store continues its expansion with a 12,390-square-foot store in Denton. The Houston-based outdoor furniture company will display its roster of products along with two new collections, the San Lucas outdoor wicker set and the Farmhouse polymer dining set. 2608 W. University Dr., Denton

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