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industry insider
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January 21, 2020
For Wayfair, style is a numbers game
Wayfair’s plumbing category is closing in on $300 million in annual revenue and is growing more than 50 percent year over year. How is the mega e-tailer perpetuating that growth? By using data.
business advice
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January 21, 2020
How can I make sure my charging model reflects my work style?
Sean Low is the go-to business coach for interior designers. In his advice column for BOH, he answers designers’ most pressing questions—this time, how to make sure the way your firm charges reflects the kind of work you do. (Plus, the subject of Low's last column wrote back with thanks—and an update on what she decided to do about gossipy Client B.)
industry insider
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January 21, 2020
Chairish to absorb Dering Hall and DECASO
Last January, Chairish made a splash by acquiring online trade marketplace Dering Hall. A year later, the company is folding both Dering Hall and its own high-end sister site DECASO into its brand. The biggest consequence of the shift? Fully transactional shopping and visible price tags across the board—including vintage dealers and trade brands that used the site for lead generation rather than sales.
trade tales
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January 17, 2020
Do you charge a fee for initial consultations?
We asked nine designers—Wendy Yates, Christi Barbour, Mary Patton, Cristina Casañas-Judd, Kiyonda Powell, Sara Barney, Lauren Hudson, Sarah Blank and Nina Grauer—whether or not they charge an initial consultation fee.
50 states project
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January 16, 2020
How this firm is tackling Alaska’s unique design challenges
In the second installment of the 50 States Project, we spoke with Alaska designers Jeremy Bauer and Jason Clifton about how far design in their state has come, the story behind their new floral studio, and why doing business way up north takes commitment.
media
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January 16, 2020
Kate Kelly Smith heads to Sandow
Rumors of Kate Kelly Smith’s retirement were greatly exaggerated. The veteran publisher is headed to Sandow where she’ll serve as managing director of Luxe Interiors + Design, and chief sales officer for the company’s design media brands.
magazine
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January 15, 2020
How a coffee bar transformed ALT for Living’s showroom model
Six years after launching ALT for Living to represent boutique to-the-trade brands in 2008, Analisse Taft-Gersten opened a new showroom with a unique twist: a coffee bar. Here’s how her hybrid retail model came together—and created a positive feedback loop for her business.
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