Business of Home | BOH — Home Industry News and Analysis

show-rumors

LA’s House of Novogratz, new showrooms at 200 Lex, and more

20201119 hermanmiller hudsonyards 04 primary v2

industry insider

Herman Miller and Knoll to combine in $1.8 billion deal

podcast

Kazumi Yoshida and the wild story of Clarence House

POPULAR ARTICLES

West Elm is going all in on influencers

The home industry has been somewhat slow to embrace influencer marketing. If West Elm’s new ambassador program is any indication, that’s soon to change.

Ikea France is on trial for espionage, baby boomers are curating their neighbors, and more

In our weekly roundup, global shipping struggles to catch up with demand, 'The Crown' actress Erin Doherty teams up with OKA, Zoffany hits the Saks storefront, and more. Read on for the latest announcements crossing the BOH news desk.

Why these 4 home brands are stepping into shoe design

Crossover in the fashion and home textiles world is hardly a new phenomenon, but fabric and passementerie brands are looking in a new direction for their latest collaborations—down.

Will the design industry ever embrace influencer culture?

Unlike the influencer-saturated fashion and beauty spheres, the influencer marketing model has been slow to take hold in the home industry, especially the high end. Here’s why—and when to expect that to change.

Change is coming to the Boston Design Center

Jamestown and Related Beal, the co-owners of the BDC, are planning to consolidate the 50-plus design showrooms currently scattered throughout the building into its first three floors.

Jobs

Designer

Timothy Brown Studio, New York

Sales Associate

Chelsea Textiles, New York

Intermediate Interior Desi...

Right Meets Left Interior Design, New York

Sales Support

Rose Tarlow Melrose House, Los Angeles

Sales Director

TRNK, New York

Operations Manager

TRNK, New York

Designer

Drew McGukin Interiors, New York

Business Manager

Benjamin Vandiver Interiors + Lifestyle, New York

Keep up with BOH

Our quarterly magazine features in-depth analysis of the topics that matter most to the interior design community.

Subscribe » Order Past Issues

Upcoming Events

Vitra presents 'Home Dynamics'

Online, April 22

Ceiling Fans 101 (Free CEU Credits)

Lumens, Online, April 21

Vitra presents 'Home Dynamics'

Online, April 22

The Philadelphia Show | Antiques, Art & Design

Online, April 23

Design ADAC

ADAC and ADAC West, Georgia, April 27

New York School of Interior Design Gala 2021

Online, April 27

Collections

Modern Matter Hardware

Jaipur Collection

Erik Lindstrom

Spring 2021

Kravet Couture

Vista Indoor/Outdoor

Columns

market watch

RH has ‘outperformed everyone but Tesla’

business advice

I’m getting more client requests than I can handle. How do I choose which to take?

retail watch

In Las Vegas this week, a tale of two Markets

IN PRINT

Are hidden prices protecting the industry or stunting its growth?

Designer Noz Nozawa makes a convincing case for dispensing with the mystery surrounding industry pricing—and with the notion that design is a zero-sum game.

Can you get more out of your website?

What does your website say about your firm? A lot more than you might think. For advice on captivating the client from the first click, we asked pros who specialize in perfecting the digital footprints of interior designers.