Following last fall’s line with Veranda, Fine Furniture Design will release a new 50-piece collection at High Point, with 38 case goods for the bedroom, dining room and living spaces as well as 12 complementary upholstery silhouettes that hew to the theme of “Man at His Best.”
The Esquire Home Collection was developed with the staff of the men’s magazine and designed to appeal to men and women with what the partners call “just the right blend of gender-neutral design elements.”
“Esquire is globally recognized as the epitome of cool confidence and style, and this new licensed furniture line will reflect ‘Man at His Best’ at home,” said Steve Ross, global chief licensing director and head of brand development at Hearst Magazines. “Our partnership with FFD is an excellent opportunity to create enterprise value with a best-in-class manufacturer bringing the spirit of our brand to a new audience.”
“This partnership couldn’t have come at a better time, as it fills a style void in our product line,” said Erin Sullivan, vice president of product development for Fine Furniture Design. “The modern styling represents our ever-evolving product direction and demonstrates our focus on providing innovative and authentic style, right on trend with what modern consumers are looking for today.”
“Edgy and eclectic with a story behind each piece, the collection has an authenticity to it, which gives it a cool, relaxed and retro feel,” she continued. “You’ll see references to male interests, such as upholstery styles inspired by vintage sports car seats, yet we were mindful to also incorporate a mix of softer design elements which truly position it for a co-ed environment.”
Fine Furniture Design will host a debut party for the new line at its High Point showroom located at 305 South Hamilton Street, on April 13 from 5:30 p.m. to 8:30 p.m.
