What’s the inspiration behind the new collection?
Sonora is inspired by the principles of modernist design: clean geometry, visual lightness and a seamless connection between indoors and out. It reflects Brown Jordan’s long-standing approach to outdoor living expressed through a distinctly contemporary lens.

What was the starting point for this collection?
The collection began with the idea of creating something visually light and architectural without sacrificing comfort. From there, the streamlined frame and airy sling construction became defining elements of Sonora’s design language. Developed by Brown Jordan’s in-house design team, the collection draws on the brand’s deep history of modern outdoor design and expertise in performance-driven materials.

How do you feel this collection pushes the brand forward?
Sonora moves Brown Jordan forward through a more streamlined, versatile expression of modern outdoor living. Its lighter profile and refined proportions feel current while remaining grounded in the design principles that have defined the brand for more than 80 years.

How does the collection build on or complement your other offerings?
Sonora brings a new sling expression to the Brown Jordan portfolio, offering a lighter counterpoint to more substantial upholstered collections. Its clean lines and understated profile also make it easy to pair with existing Brown Jordan tables, accessories and materials.

What about the collection feels fresh and exciting?
Sonora has an effortless lightness that feels especially relevant today, with an open frame, tailored sling and restrained geometry. A new slim cushion, available in Brown Jordan’s full assortment of fabrics, adds another layer of comfort and customization while preserving the collection’s clean, streamlined profile.

What piece are you most excited to unveil?
The lounge chair really captures the essence of Sonora, balancing relaxed comfort with a beautifully resolved, architectural frame. An integrated wheel option is a particularly sleek design element that adds another layer of versatility and makes the piece as functional as it is refined.

Tell us about the materials in this collection. Are there certain materials used throughout, and/or a material that is a highlight on a particular piece?
Sonora pairs powder-coated aluminum frames with a performance sling, creating the visual lightness that defines the collection while delivering the durability required outdoors. The sling is offered in more than 20 colorways, while the new slim cushion option can be specified in Brown Jordan’s full assortment of performance fabrics for additional comfort and personalization.

Can the collection be customized? What kind of options are possible?
Yes, designers can personalize Sonora through Brown Jordan’s extensive selection of frame finishes and sling colorways, with the new slim cushion available in Brown Jordan’s complete fabric offering. These choices allow the collection to shift from subtle and tonal to much more expressive, depending on the project.

How do you envision designers using this collection?
Sonora’s versatility gives designers considerable freedom, whether they’re creating a quiet residential retreat, a larger entertaining environment or a sophisticated hospitality setting. The collection’s restrained profile allows it to work within a wide range of architectural and aesthetic contexts.