show-rumors | Apr 11, 2022 |
TM Italia comes to America, Vicente Wolf designs a space for Saatva and more

At long last, spring has arrived—and with it, a bevy of new shops and showrooms. In our monthly roundup, BOH gathers all the expansions and openings to have on your radar.

Showroom Spotlight: TM Italia makes its north american debut

In West Hollywood, family-owned and -operated kitchen brand TM Italia has unveiled its new outpost—a showroom in the heart of the La Cienega Design Quarter. Since 1951, the company has produced high-end kitchen outfittings from its headquarters in Marche, Italy. The past few years, however, have resulted in some major strategic changes, including expansion into North America.

“Our philosophy is uniqueness,” says CEO Gianluca Tondi, who in 1998 led the company to introduce modular kitchen capabilities. About three years ago, Tondi traveled to Los Angeles, where he toured a number of high-end homes and noticed that many of their kitchens didn’t quite match up with the rest of the design. Then, in 2021, the company saw a 200 percent increase in orders from the U.S.—having targeted that gap in the luxury kitchen market, Tondi and his team introduced TM Italia’s first North American showroom. “This showroom is really like a tailor—you can choose everything: the modularities, the materials, the details,” he says. It comes tricked out with the company’s Skylab concept, a multimedia platform that serves as a virtual gateway to TM Italia’s headquarters—designers can get real-time assistance from experts in Italy as they plan their projects.

The West Hollywood showroom is just the beginning of a larger expansion into the American market, says Tondi. “We are starting in L.A., but we want to replicate these showrooms in other parts of the U.S. in the future.”


Luxury sleep brand Saatva has unveiled its West Coast flagship store in San Francisco’s Union Square neighborhood. The 5,900-square-foot space was designed by Vicente Wolf, creating a new central location for Saatva’s mattresses and sleep technology business.

Herman Miller has introduced a second location in the greater Los Angeles area with a new storefront on Colorado Boulevard in Pasadena. The office furniture retailer will work in tandem with the neighboring Design Within Reach outpost to boost the company’s offerings in the area.


Los Angeles–based home and soft goods company Parachute has opened its largest shop to date in Edina, Minnesota. Marking its 15th storefront, the new location sits inside the Edina Galleria, chosen by CEO and founder Ariel Kaye for its fashion-forward directory and central location in the Twin Cities. Parachute plans to continue an aggressive brick-and-mortar expansion strategy in 2022.


Storage solution, home goods and furniture brand mDesign has premiered its first brick-and-mortar retail location within the Nebraska Furniture Mart. A select assortment of its products are now available in the Omaha home furnishings store.

New Jersey

New York–based outdoor furniture retailer Fortunoff has opened a new shopping location in Bridgewater Township, marking the company’s 12th New Jersey storefront.

New York

Danish furniture brand Carl Hansen & Søn has opened a new flagship retail store in SoHo at 150 Wooster Street. This location will provide a consumer-facing destination for the company in the city, working alongside its trade-facing Park Avenue showroom.

Home goods retailer Hudson Grace has opened a new shop in the West Village—sitting at 405 Bleecker Street, this marks the ninth storefront for the San Francisco–based brand.

Herman Miller is expanding its New York retail footprint with two new experiential storefronts in Manhattan’s Meatpacking District and Brooklyn’s Williamsburg neighborhood. The 1,750- and 1,460-square-foot spaces (respectively) will focus on educating consumers with on-site performance specialists—a retail model the company has already launched in 11 other cities.


Fortunoff has also opened a new 10,000-square-foot showroom in Allentown, Pennsylvania. The Backyard Store concept will offer the brand’s range of outdoor and patio furniture to the Lehigh Valley market and the surrounding region.


Secaucus, New Jersey–based tile manufacturer Artistic Tile has opened a new showroom in the Nashville Design Collective. Overseen by showroom manager Carly Anderson, the new 4,700-square-foot space boasts its own slab gallery—the only showroom outside of the company’s New Jersey headquarters to do so.

TM Italia comes to America, Vicente Wolf designs a space for Saatva and more
Inside Frag’s new Milan showroomGionata Xerra


Udine, Italy–based leather-and-hide furniture company Frag has opened a new showroom in the heart of Milan. The part-showroom, part-exhibition space is shared with Italian trade brands Olivieri and Carpet Edition along the city’s Via Carducci, boasting several vignettes spread across more than 3,200 square feet.

Homepage image: Inside the new TM Italia Atelier showroom in Los Angeles | Courtesy of TM Italia

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