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New Showrooms | Aug 17, 2016 |
A swath of summertime showroom openings invite designers in
Boh staff
By Staff

Coast to coast—and, in some cases, continent to continent—new or renovated and expanded showrooms are welcoming the trade with open arms and plenty of product. Artist studios open in Tribeca, an Italian brand opens a new space in Asia, a tech-friendly brand makes itself at home in Florida, and the list goes on. Scour the scene with EAL’s top picks for this season’s latest showroom openings in your neck of the woods...and beyond.

EAST COAST / NEW YORK CITY
Celebrating its 125th year, Italian-made luxury linen brand SFERRA has expanded its light-filled, trade-only showroom. Michelle Klein, who joined the company earlier this year as president and CEO, is overseeing the refresh across the brand, including the showroom expansion. The new space offers soft goods, including bedding, pillows, down, table linens, towels and robes, and on tap in the future are custom embroidered bedding, lounge and sleepwear, luxury linen wash, and home scents. (230 Fifth Ave., by appointment only)

Opened earlier this spring, the new Todd Merrill Studio showroom in Tribeca spans 4,000 square feet split into two areas: the Marble Gallery, which hosts thematic and solo artist exhibits, and the Main Gallery, a sunlit space exhibiting vintage and contemporary studio works. (80 Lafayette St.)

A swath of summertime showroom openings invite designers in
Todd Merrill Studio

Pirch SoHo, a fully interactive appliance store packed with brands like Bertazzoni, La Cornue, Miele, Viking and Thermador, invites visitors to test out every gadget, fixture and item in stock—including taking a private steam shower, turning one of 40 available showerheads, and experiencing a group or one-on-one cooking lesson with one of the chefs-in-residence. Across a whopping 30,000 square feet, the retailer shows off vignettes in kitchen, bathroom and outdoor categories that introduce visitors to working product. (200 Lafayette St.)

Also recently opened in SoHo is Roll & Hill, a six-year-old lighting company known for its collaborations with independent designers. Its first-ever showroom encompasses 4,000 square feet over three floors, and also sells upholstery and cabinetry by the company’s founder, Jason Miller; Golran carpets; a Philippe Malouin shelving collection; and pieces by Finn Juhl. (3 Mercer St.)

Savoir Beds, the custom luxury British bedmaker, has opened its first U.S. showroom on the Upper East Side. The two-floor, 2,562-square-foot space features a cloudlike mezzanine, natural light, and a range of displayed mattresses, headboards and bedding options. Customers can request the lights to be dimmed to better replicate real-life sleeping conditions. (223 E. 59th St.)

Hästens opened its Sleep Spa Boutique in Chelsea, and the space is the brand’s first ground-up construction in the U.S. The four-zone store, spread across 2,338 square feet, provides resources for learning about sleep, learning about the brand’s history, experiencing different vignettes with product—and even napping on the beds. The space also includes a VIP area where customers can experience the Vividus bed, relaunching in the country this fall. The showroom’s design takes its cues from the brand’s history, particularly the 1940s, when the Hästens factory was built by famed Swedish architect Ralph Erskine. (232 W. 18th St.)

Home furnishings store Sonder Living is opening its fourth U.S. locale, a 2,000-square-foot space within ABC Carpet & Home’s Manhattan store. Brands represented include Thomas Bina, Boyd, Andrew Martin, Maîson 55 and Beauhome, in addition to lighting and accessories by Nellcote Studio and Coup & Co. The store will also launch a new furniture collection by Kelly Hoppen. (ABC Carpet & Home, 888 Broadway)

Art et Maison has moved to a new, 2,000-square-foot space. The fully renovated new showroom is now home to contemporary kitchen, bath, furniture, lighting, and case goods from manufacturers including Maistri, Toscoquattro, Former, Casamilano and Italamp. (12 W. 29th St.)

Canvas Home has opened a new boutique in SoHo, showcasing the sustainable home goods line of objects for entertaining, including tabletop items, serving dishes, glasses, cups, cutlery, linens, furniture and hardware. (426 Broome St.)

Studio-Tag, a new, interactive showroom representing 13 manufacturers, has opened with the goal of supporting designers throughout the creative process. The 6,200-square-foot space is designed as “one part modern boutique hotel lounge, one part collective think tank,” explains the company, and it provides a design lab, a gallery and a showroom. (The Plant Building, 321 W. 44th St., Suite 200)

EAST COAST / UPSTATE NEW YORK
Stone and Sawyer kicked off the summer season with the Memorial Day opening of its first showroom and expanded production studio in Delhi, New York, where its founders and designers, David Ryan and Julian Peploe have teamed up to feature product from local and national designers, including photographs by local artist Rob Howard and soft goods by Peter Soronen. At the showroom’s center are current and new lamp designs, in addition to limited-edition pieces, samples and the brand’s first collection of tabletop items, including ceramic bowls, containers and platters. (76 Main St., Delhi)


Stone and Sawyer lamps; founders Julian Peploe (left) and David Ryan outside the new space

Interior designer Susan Niblo has opened a showroom in Tuxedo Park, New York, offering a library of fabric, wallpaper, furniture and decorative finishes, as well as interior design services for residential and commercial properties, including new construction. (Tuxedo Square Shopping Center, 233 Route 17, Tuxedo Park)

SOUTH / FLORIDA
Crestron has opened a new showroom in the Design Center of the Americas, with a living room, kitchen, master suite and home office, along with a learning space for seminar events, all designed to showcase lighting, AV controls for the home, automated shading and more. (DCOTA, 1855 Griffin Rd., Suite B-108, Dania Beach)

Also opening in DCOTA is J.D. Staron, a 1,850-square-foot boutique decorative studio specializing in custom carpets and rugs to the trade. (DCOTA, 1855 Griffin Rd., Suite C-370, Dania Beach​)

WEST COAST / CALIFORNIA
Parachute opened its first store in Venice, in May, spotlighting the brand’s designed-in-L.A., made-in-Italy bedding and bath product. The 450-square-foot space, which was designed by Scott Horne and Peter Dolkas, features Venice sheet sets, linen sets, towel sets, and down pillows available for purchase in-store or online from the store with complimentary shipping. Parachute also offers appointment-only one-on-one design consultations. (542 Rose Ave., Venice)

West Hollywood welcomed Michael Aram’s new flagship store earlier this summer, a 6,000-square-foot space that serves as the brand’s second retail location in the country. The showroom includes gift, tabletop and decorative accessory collections as well as the largest-available selection of its new furniture, lighting and jewelry lines. (157 N. Robertson Blvd., West Hollywood)

INTERNATIONAL
B&B Italia has opened an 8,600-plus-square-foot showroom in Taichung, Taiwan, in partnership with Bon Maison International. The showroom has two floors, the first dedicated to B&B Italia, with an aesthetic that echoes that of the company’s showroom in Como, Italy, and the second to the Maxalto collection, and it exhibits living room as well as indoor and outdoor furniture. (211, Chaofu Rd., 40757 Taichung, Taiwan)

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