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Digital Disruptors

A new sourcing platform hopes to shake up the designer-showroom experience

digital disruptors | September 20, 2018
Think of it as equal parts design office and design center, says Los Angeles designer and entrepreneur Erinn Valencich of her new venture capital-backed platform, StyleRow. Her sourcing and administrative-tool platform allows designers to source from high-end brands and showrooms, streamlines th... By Katy B. Olson

These designers use tech to make un-copyable furniture

digital disruptors | September 19, 2018
Overgaard & Dyrman, a contemporary furniture maker based in Denmark—found stateside at FAIR at 200 Lex in New York last year—is using technology to improve time-honored craftsmanship techniques. In doing so, it’s also preventing copycats. Jasper Overgaard and Christian DyrmanCourtesy of... By Katy B. Olson

Libby Langdon shows designers how to do video

digital disruptors | September 14, 2018
High Point, North Carolina-born and bred interior designer Libby Langdon says it's been a "wild and wacky path into interior design": Born and raised to an interior designer mom and a father who worked in the textiles business, she says, "The home furnishings industry was in my blood." But she f... By Katy B. Olson

Burrow opens its first brick-and-mortar—and it has a movie theater

digital disruptors | September 12, 2018
Digitally native sofa brand Burrow has opened its first physical location. Like other digital furniture companies that have gone into traditional retail, Burrow hopes to foster better brand engagement through its multi-level SoHo location, dubbed Burrow House. The biggest difference between the ... By Robyn Smith

How you can design for designer-driven vacation rental sites

digital disruptors | September 7, 2018
Launched in 2016, Domio bills itself as a tech company, connecting vacationers with high-end, short-term rentals in locales including New York, Boston, Nashville, New Orleans, San Diego, Austin and Honolulu. It’s not the only boutique rental brand to enter the Airbnb-dominated fray; earlier this... By Katy B. Olson

A grant will soon help NYSID students learn VR

digital disruptors | September 6, 2018
The International Furnishings and Design Association has named Ethan Lu of New York School of Interior Design recipient of the $1,000 Elizabeth Brown Grant to Interior Design Programs. The funds will allow NYSID to buy virtual reality hardware and software, a first for the school’s curriculum. ... By Robyn Smith

CB2 launches line with Gwyneth Paltrow’s Goop

industry insider | August 30, 2018
A 42-SKU line that spans items like a firewood tote and stoking set, a snow-colored sectional, an indoor swing chair, and a leather-embossed credenza debuts today from Goop—Gwyneth Paltrow’s lifestyle brand—and CB2. The two partners call the line “a true representation of Gwyneth’s design aesthe... By Katy B. Olson

Revival Rugs expands—across the walls

digital disruptors | August 23, 2018
Revival Rugs, the direct-to-consumer rug brand from linens startup founder Ben Hyman (an early cofounder of the digital consumer linens brand Brooklinen) is entering a new business: wall hangings. Next month, the California based brand will be introducing the new category to its existing lineup ... By Katy B. Olson

Digital tile brand uses traffic to boost brick-and-mortar sales

east coast edition | August 22, 2018
A 9,500-square-foot showroom in New York’s Flatiron district is outfitted largely with product that is driven by data—TileBar, an online tile business founded in 2005, went brick-and-mortar earlier this summer, opening a flagship showroom in the city. Each of the spotlighted items is informed by... By Katy B. Olson

Online bed-frame brand Floyd expands into seating

digital disruptors | August 21, 2018
Following a two-year development period, Floyd, the online bed frame brand, is branching out into the seating category. Launched earlier this week, the Detroit-based startup’s sofa will be available in four colorways. The flat-pack sofa is available as a two-seater, three-seater, or as a three-s... By Katy B. Olson
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