The Director of Marketing will strategically lead and execute comprehensive digital marketing initiatives, emphasizing SEO optimization, digital advertising, and innovative content strategies. This role oversees the Digital Content Manager, Social Media Manager, and external marketing agencies, driving brand growth and customer engagement. The ideal candidate will have robust project management experience and proficiency in leveraging AI tools to streamline workflows and enhance marketing effectiveness.
Schedule: Full-time, Monday–Friday, 9:30 AM – 6:00 PM
Hybrid: 3 Days Per Week in Office
Key Responsibilities include, but are not limited to:
Strategic Marketing Leadership
Develop, implement, and manage data-driven marketing strategies aligned with Resource Furniture’s business goals.
Lead cross-channel marketing initiatives across digital platforms, including web, social, email marketing, and paid media.
SEO & Digital Advertising
Oversee SEO strategies, including keyword optimization, technical audits, competitive analysis, and performance reporting.
Strategically plan, execute, and optimize paid digital advertising campaigns.
Provide leadership and direction to the Digital Content Manager and Social Media Manager, ensuring cohesive branding, audience engagement, and optimized content.
Collaborate on content creation strategies that enhance organic search performance and digital presence.
Lead marketing project management, setting clear goals, deadlines, and budgets, ensuring seamless execution across internal teams and external partners.
Select, direct, and evaluate external marketing and creative agencies; clearly define project scopes, expectations, and KPIs.
Regularly track, analyze, and report marketing performance metrics.
Qualifications:
Bachelor’s degree in Marketing, Communications, Business, or related field.
7+ years of experience in digital marketing leadership roles, specializing in SEO, digital advertising, and project management.
Proven experience managing internal marketing teams, external agencies, and complex marketing projects.
Fluency in AI-powered marketing tools.
Exceptional analytical skills and familiarity with marketing analytics platforms.
Strong leadership, communication, and organizational capabilities.
Ideal Candidate:
Strategic, results-oriented professional passionate about digital innovation and emerging AI technologies.
Skilled project manager who excels at coordinating complex initiatives and delivering measurable outcomes.
Collaborative leader adept at motivating teams and building productive relationships across all business functions.
For 25 years, Resource Furniture has been the leader in transforming, luxury furnishings, redefining how people experience and interact with their living spaces. Our brand represents unparalleled craftsmanship, Italian design, and a commitment to sustainability. We are a high-end multi-showroom furniture retailer/distributor, the largest retailer of our kind in North America, providing innovative space-saving solutions to homeowners, designers, and real estate developers.
We offer:
Health Insurance, Dental Insurance, Vision Insurance
Company-sponsored life insurance, long-term disability, short-term disability
Generous paid time off, including Vacation, Holidays, and Sick Days
Pre-tax commuter benefits
Flexible Spending Accounts (Health FSA, Dependent Care FSA)
401(k) retirement plan with company contribution
Employee Assistance Program (EAP)
Resource Furniture, LLC provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.
