Cottages & Gardens Publications has announced the launch SFC&G (San Francisco Cottages & Gardens), an upscale regional magazine covering the Bay Area—from the tony neighborhoods of San Francisco, to the affluent suburbs of Marin County, the East Bay, Silicon Valley, Carmel, Napa and Sonoma.
Slated to debut in April 2014, the magazine is expected to deliver its upscale demographic of multiple residence homeowners with $880,000 average household income through subscriptions, newsstands and place-based circulation. Like its sister publications HC&G, CTC&G and NYC&G, SFC&G will be audited by Alliance for Audited Media (the new Audit Bureau of Circulations/ABC).
“That NYC&G will soon have a West Coast sister publication reflecting the ‘sense of place’ that is so unique to San Francisco and Northern California seems to be the most natural thing in the world,” said Marianne Howatson, CEO and publication director. “Our magazines are beloved for their intimate connection with the communities they serve and bring to life the essential character of the places they represent.”
“I am delighted about the launch of SFC&G (San Francisco Cottages & Gardens),” said Rhonda Hirata, director of marketing for the San Francisco Design Center. “Northern California is getting a beautiful oversized regional design magazine that is focused on the Bay area. The Cottages & Gardens brands are known for their superior graphics and highlight the best of architecture, interior design and garden design that will reflect this dynamic, affluent and sophisticated region.”
