Kaitlin Petersen and Haley Chouinard
industry insider
August 26, 2020
Ten years ago, Universal Furniture’s main customers were retail chains like Havertys or Raymour & Flanigan. Now, the company is thriving with an industry-favorite showroom in High Point, partnerships with Coastal Living and Miranda Kerr, and a forthcoming entry into the outdoor furniture category. How did they do it?