Business of Home News

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September 3, 2026

How the quest for a longer life is reshaping high-end design

As the wellness market surges, some designers are specializing in next-level residences built to promote well-being—and even extend lifespan.

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January 29, 2026

How to survive (and thrive) in a downturn

You might be having the best year ever, or your pipeline might feel worryingly empty at the moment. No matter the state of your firm, it’s important to prepare for the possibility of a downturn, especially in today’s unpredictable economic climate. One of the best ways to face the unknown? Take your cues from those who have already weathered a storm.

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December 3, 2025

These 5 designers rebranded their business. Here are their secrets to getting it right

Successful branding goes a lot deeper than a cool logo or flashy website. The best interior design brands tell a story about a firm that (the right) people return to over and over. Want to forge an identity that will help your business soar? These industry pros have advice.

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June 18, 2025

3 designers on the surprising ways their jobs changed as their businesses grew

Growing a firm requires growing as a leader—letting go of what no longer works and adopting new mindsets and processes that better serve your business. Here’s how to embrace your changing role as your company evolves.

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March 7, 2025

How forming a leadership team can supercharge your design business

It’s one thing to hire strong individual leaders—it’s another to treat them as a collective whose power can drive your business to new heights.

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January 9, 2025

This designer’s one regret in hiring an accountant? That she didn’t do it sooner

After hiring an accountant to help her manage her firm’s finances, Theresa Butler felt the burden of managing the firm’s finances lifted, and embraced a fresh perspective on product purchases and cash flow.

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December 30, 2024

How working with a PR team allowed this designer get more selective with his jobs

After reaching an impasse with his own DIY PR efforts, Brad Ramsey happened upon the agency that has proven instrumental to refining his firm’s image.

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December 19, 2024

How a leadership coach taught this designer to navigate work stress with ease

In search of a guiding figure to support and enhance his career development, Aamir Khandwala turned to a business coach who helps him access a powerful flow state.

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December 5, 2024

Why this designer made the right software one of her first investments

Aware that systems can set a business up for success from day one, Swati Goorha wasted no time investing in the right software to lighten her load.

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November 21, 2024

Why this designer’s slow-and-steady approach to PR has paid off

Sheldon Harte knew that hiring a publicist would be more of a marathon than a sprint. His PR partnership is still going strong decades later.

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