Business of Home News

magazine

|

December 3, 2025

These 5 designers rebranded their business. Here are their secrets to getting it right

Successful branding goes a lot deeper than a cool logo or flashy website. The best interior design brands tell a story about a firm that (the right) people return to over and over. Want to forge an identity that will help your business soar? These industry pros have advice.

magazine

|

June 18, 2025

3 designers on the surprising ways their jobs changed as their businesses grew

Growing a firm requires growing as a leader—letting go of what no longer works and adopting new mindsets and processes that better serve your business. Here’s how to embrace your changing role as your company evolves.

magazine

|

March 7, 2025

How forming a leadership team can supercharge your design business

It’s one thing to hire strong individual leaders—it’s another to treat them as a collective whose power can drive your business to new heights.

magazine

|

January 9, 2025

This designer’s one regret in hiring an accountant? That she didn’t do it sooner

After hiring an accountant to help her manage her firm’s finances, Theresa Butler felt the burden of managing the firm’s finances lifted, and embraced a fresh perspective on product purchases and cash flow.

magazine

|

December 30, 2024

How working with a PR team allowed this designer get more selective with his jobs

After reaching an impasse with his own DIY PR efforts, Brad Ramsey happened upon the agency that has proven instrumental to refining his firm’s image.

magazine

|

December 19, 2024

How a leadership coach taught this designer to navigate work stress with ease

In search of a guiding figure to support and enhance his career development, Aamir Khandwala turned to a business coach who helps him access a powerful flow state.

magazine

|

December 5, 2024

Why this designer made the right software one of her first investments

Aware that systems can set a business up for success from day one, Swati Goorha wasted no time investing in the right software to lighten her load.

magazine

|

November 21, 2024

Why this designer’s slow-and-steady approach to PR has paid off

Sheldon Harte knew that hiring a publicist would be more of a marathon than a sprint. His PR partnership is still going strong decades later.

magazine

|

November 14, 2024

Why this designer hired a coach to level up her sales skills

After seeing positive results from a sales coaching program, Jamie Gasparovic set her sights on mastering the skill of selling. She deems the return on investment “endless.”

magazine

|

October 31, 2024

How rebranding her business documents gave this designer a leg up

In order to artfully convey her firm’s identity, Beth Diana Smith purchased business templates that streamlined her systems and elevated her brand.

Mobile Nav Bar

Mobile Menu

Latest Article Listings

Top Stories

Leggett & Platt faces $1.6 billion takeover bid, remembering Robert A.M. Stern, and more

Currey & Company has a new president, NKBA reorganizes its leadership team, and more

15 designer-approved gifts for a collector client

16 designer-approved gifts for the new traditionalist

How do you maintain profitability?

16 designer-approved gifts for outdoorsy eclectics

I plan to take a hard look at my finances and business model during holiday downtime. How can I dig deeper into my design practice?

Your guide to Miami Art and Design Week 2025

Williams-Sonoma sues Quince

Business of Home mission Statement

Who We Are

Newsletter and social

Newsletter

Magazine Subscribe

Subscribe

Footer navigation