The Marketing & Graphic Design Specialist is a hands-on role focused on email and SMS marketing across retail, wholesale, trade, showroom, and retail store audiences. This role is responsible for planning, writing, designing, building, and deploying campaigns while supporting product launches, website updates, and brand marketing initiatives.
Key Responsibilities:
Manage the monthly email and SMS marketing calendar
Design, build, schedule, and deploy email and SMS campaigns across customer audiences
Develop email and SMS copy aligned with product launches, promotions, and seasonal priorities
Refresh automated flows and support lifecycle marketing initiatives
Monitor campaign performance and identify opportunities to improve engagement, conversions, and revenue
Maintain website imagery, homepage updates, and seasonal digital assets to support campaign and merchandising priorities
Support product launch planning, execution, and campaign coordination
Design and produce marketing collateral including email graphics, signage, and promotional materials
Assist with photoshoots, content coordination, and creative asset organization
Help maintain and elevate the overall brand aesthetic across channels
Support store promotions, showroom preparation, and trade market presentation
Attend bi-annual trade markets as needed
The ideal candidate is organized, proactive, creative, and detail-oriented, with the ability to manage multiple projects in a fast-paced environment while contributing thoughtful ideas that support brand growth and customer engagement.
Qualifications:
2–5 years of experience in email marketing, digital marketing, brand coordination, or a related marketing role
Experience with Shopify, Klaviyo, Canva, and Adobe Creative Suite preferred
Strong copywriting, communication, and organizational skills
Strong design sensibility and attention to detail
Ability to manage multiple projects and deadlines in a fast-paced environment
Interest in luxury lifestyle, interiors, fashion, or home brands preferred
Laura Park Designs is a growing luxury lifestyle and home brand known for bringing original artwork to life through vibrant textiles, bedding, wallpaper, tabletop, and home décor. Founded by artist Laura Park, the brand is recognized for its bold use of color, layered pattern play, and elevated yet approachable aesthetic that blends artistic expression with everyday living.
What began as original paintings has evolved into a nationally recognized brand carried by independent retailers, interior designers, specialty stores, and major retail partners across the country. Our collections are inspired by art, travel, interiors, and the idea that homes should feel joyful, personal, and collected.
At Laura Park Designs, creativity and collaboration are at the center of everything we do. We are a fast-paced, entrepreneurial company that values initiative, strong design instincts, attention to detail, and thoughtful execution. Team members have the opportunity to contribute ideas, take ownership of projects, and play an active role in the continued growth and evolution of the brand.
Our aesthetic is colorful, polished, artistic, and optimistic — blending luxury with livability. From product launches and marketing campaigns to showroom presentation and customer experience, we strive to create a brand that feels inspiring, elevated, and visually distinctive across every touchpoint.
We are looking for individuals who are excited by creative environments, passionate about branding and storytelling, and energized by the opportunity to help build a growing lifestyle company.
