The Marketing Coordinator supports the execution of marketing initiatives across retail, wholesale, trade, showroom, and retail store audiences. This role manages email and SMS campaigns, supports website updates and product launches, develops marketing collateral, and helps maintain a polished and elevated brand presence across all customer touch points.
Key Responsibilities
Manage the monthly email and SMS marketing calendar
Build, schedule, and deploy marketing campaigns across customer audiences
Develop messaging aligned with product launches, promotions, and seasonal priorities
Refresh automated flows and support lifecycle marketing initiatives
Monitor campaign performance and recommend improvements
Maintain website imagery, homepage updates, and seasonal digital assets
Support product launch planning and campaign coordination
Design and produce marketing collateral including email graphics, signage, and promotional materials
Assist with photoshoots, content coordination, and creative asset organization
Help maintain and elevate the overall brand aesthetic across channels
Support store promotions, showroom preparation, and trade market presentation
Attend bi-annual trade markets as needed
The ideal candidate is organized, proactive, creative, and detail-oriented, with the ability to manage multiple projects in a fast-paced environment while contributing thoughtful ideas that support brand growth and customer engagement.
2–5 years of experience in marketing, brand coordination, or digital marketing
Experience with Shopify, Klavyio and Canva preferred
Strong organizational, communication, and project management skills
Strong attention to detail and ability to manage multiple deadlines
Interest in luxury lifestyle, interiors, fashion, or home brands preferred
Laura Park Designs is a growing luxury lifestyle and home brand known for bringing original artwork to life through vibrant textiles, bedding, wallpaper, tabletop, and home décor. Founded by artist Laura Park, the brand is recognized for its bold use of color, layered pattern play, and elevated yet approachable aesthetic that blends artistic expression with everyday living.
What began as original paintings has evolved into a nationally recognized brand carried by independent retailers, interior designers, specialty stores, and major retail partners across the country. Our collections are inspired by art, travel, interiors, and the idea that homes should feel joyful, personal, and collected.
At Laura Park Designs, creativity and collaboration are at the center of everything we do. We are a fast-paced, entrepreneurial company that values initiative, strong design instincts, attention to detail, and thoughtful execution. Team members have the opportunity to contribute ideas, take ownership of projects, and play an active role in the continued growth and evolution of the brand.
Our aesthetic is colorful, polished, artistic, and optimistic — blending luxury with livability. From product launches and marketing campaigns to showroom presentation and customer experience, we strive to create a brand that feels inspiring, elevated, and visually distinctive across every touchpoint.
We are looking for individuals who are excited by creative environments, passionate about branding and storytelling, and energized by the opportunity to help build a growing lifestyle company.
