Finding connection (and guidance) through creative community helped Houston-based Chandos Dodson Epley break out of a business rut. By rebranding her firm as a premier destination for art sourcing, she began to grow and thrive at a whole new level.
You had a long stretch where you were successful but feeling stagnant in your business.
When I joined the Design Leadership Network in 2019, my firm was busy and had been operating at status quo for at least five years. Business was steady and the market was good, but I wasn’t really working on the types of projects that I wanted to work on, so I had started looking at avenues to accomplish that. Being in one of the DLN’s forum groups helped me realize that I was at a growth point, and that I needed to have someone analyze my business and help me develop a marketing and branding plan. That’s how I ended up working with [New York–based creative business strategist] Kate Verner. She helped me gear my business toward staying brutally focused on what I wanted it to be.
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