Sometimes, a single strategic adjustment can change everything. That was the case for these six designers, who can each identify one fundamental shift—whether in mindset, marketing or management—that helped spark a new level of success for their firms.

» The Confidence Builder
When Los Angeles designer Natasha Baradaran began her career, she thought versatility was the greatest achievement. But when she summoned the confidence to embrace—and commit to—her own point of view, her business catapulted forward.

» The Solo Seeker
For Chicago-based designer Bruce Fox, leaving a junior partnership at another firm six years ago was the move that changed everything. Stepping into the spotlight and putting his name—and his name only—on the door unlocked a new level of creative freedom, personal fulfillment and business success.