The Hooker Furniture blog earned a spot on the list of top furniture blogs, named by Feedspot, an RSS site that aggregates online content, which tallied the results based on Google search ranking, social media popularity and “quality and consistency of editorial content.” Feedspot named 50 blogs total, including Reddit-Furniture, Ana White—Let’s Build Something!, FineWoodworking, and Expand Furniture.
“The guiding principle of the Hooker Furniture blog is a passionate belief that an exceptional life begins at home,” says Kim D. Shaver, editorial director of the blog, which earned the No. 5 spot on the list. “The blog creates a voice for our brand and provides engaging ideas and inspirations for shoppers and furniture retailers. It’s rewarding to see the blog affirmed by a top online editorial authority like Feedspot.”
“Today’s furniture shopper wants more than a product; they want an experience and an emotional link,” says Johne Albanese, vice president of corporate marketing for Hooker. “Our award-winning blog helps both our brand and the retailer to demonstrate how furnishings enhance people’s lives, and it creates a story around the product that leads shoppers seamlessly to their local retailer.”