Business of Home News

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November 20, 2024

Hannah Oravec on inviting new creative energy into her firm

On this episode of the Trade Tales podcast, the founder of Massachusetts-based Lawless Design shares how she’s protecting her values while embracing growth—and the shift in leadership that comes with it.

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November 19, 2024

Homebuilder confidence soars, why ‘pretty-ugly’ is the hottest new design trend, and more

This week in design, The Future Perfect teams up with Christopher Farr to debut a new rug collection, the Amazon Haul Store launches with $3 home goods, and Elton John debuts a home accessories collaboration.

weekly feature

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November 13, 2024

Why designers are hanging out on WhatsApp

The app has long been a resource for communicating internationally—now designers are finding community and resources in group chats that they say have been transformative to their firms.

social media

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November 13, 2024

Finding success on social media through a combination of storytelling and selling

Galey Alix shares a step-by-step process for hooking viewers in your videos; her best practices for boundary-setting on social media; and how she found success with a strategy she has dubbed “story-selling.”

news digest

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November 12, 2024

How Trump tariffs could affect furniture prices, mortgage rates keep climbing, and more

This week in design, a startup specializing in PFAS-free textile treatments completes a major funding round, new decor offerings from vintage e-commerce site Nou, and Lovesac settles $1.5 million SEC lawsuit.

magazine

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November 7, 2024

How investing in a revamp helped this designer’s website shine online

Isabella Patrick put plenty of work into developing her website—but when it came to visitors, it was practically a ghost town. By hiring a web designer, she put her firm back on the digital map.

podcast

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November 6, 2024

Jean Liu’s trick for measuring a client’s commitment

On this episode of the Trade Tales podcast, Jean Liu shares the importance a retainer plays in gauging a client’s level of commitment.

news digest

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November 5, 2024

Casper is sold, BADG collaborates with Cooper Hewitt, and more

This week in design, lifestyle brand Enkay teams up with Belgian furniture company Ethnicraft for a collection of sustainably made furniture, one writer documents her journey through “couch hell,” and a group of Italian home companies band together to create a circular economy.

social media

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October 30, 2024

How to monetize social media without a massive audience

Interior designer and content creator Karla Diaz shares how to kickstart a social media revenue stream, the benefits of bringing on a management team, and why she welcomes boundary-setting when it comes to clients.

news digest

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October 29, 2024

Amazon teases $20 sofas, Salone del Mobile expands in China, and more

This week in design, Artistic Tile partners with Ryan Saghian; Coyuchi names Naomi Watts as its first brand ambassador; and what mansion taxes really mean for surrounding high-end real estate markets.

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Homebuilder confidence soars, why ‘pretty-ugly’ is the hottest new design trend, and more

Is cutting commissions the right move for my firm?

Patrick Fox’s Celtic assortment of violet-veined marble, blush Belgian linen and sage green paint

Lulu and Georgia teams up with Lolly Lolly, memorable debuts at BDNY, and more

The secret to these Tennessee designers’ 30-year partnership? Clearly defined roles

7 beguiling benches to beautify a space

Do you use a stylist?

Banana Republic quits furniture

More tariffs may be coming. Is the home industry ready?

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