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HFN plans new home conference for this fall
Jun 9, 2016

This fall, HFN magazine will headline its first-ever Total Home OmniChannel Summit. The convention, which will take place in Houston from November 1 to 3, is a response to the “explosive growth opportunity of the global digital market for home furnishings,” HFN reports. That veritable explosion includes a projected 19 percent yearly growth until 2020.

HFN plans new home conference for this fall

The convention will include keynotes, panel discussions, case study presentations, and other programming targeting home retailers, home manufacturers and suppliers, and third-party service providers, including technology and software firms, logistics and supply chain companies, retail strategy consultants, financial services and research companies. “While the omnichannel opportunity is great, few if any brick-and-mortar retailers are ready for or benefiting profitably from growing digital commerce,” says Maureen Azzato, chief brand officer of HFN. “And none are delivering seamless omnichannel experiences to consumers, not even pure play e-retailers.”

HFN’s summit is designed to help the industry move from today’s siloed multichannel platforms to a 360-degree blueprint for omnichannel retailing success,” says Matt Slaine, CEO of the magazine’s parent company, Progressive Business Media. “This is a must-attend event for retailers and manufacturers across all home categories.”

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