| Nov 20, 2015 |
Companies pick their top colors, palettes of the year
Boh staff
By Staff

Benjamin Moore recently announced its color of the year, and now Robert Allen, Valspar and Brentano are making their predictions for color trends of 2016.

Robert Allen announced that its Interior Designer Color of the Year is Batik Blue, described as the inky, dark indigo reminiscent of a worn-in pair of blue jeans. Over 2,000 interior design professionals were polled to decide the winner, and Batik Blue beat out Beet and Mussel Shell for the 2016 title with more than 40 percent of the vote. “Batik Blue is a particularly versatile shade,” says Hannah Alderson, Robert Allen director of design. “Think of your favorite pair of jeans and how you pair them with everything in your closet, regardless of color, pattern or texture. We see Batik Blue the same way, as a backdrop to all colors, whether calm and neutral or bright and funky.”

Valspar took a different approach, grouping its 2016 color forecasts by trend palettes labeled Comfort Zone, Simply Perfect, You Do You and Good Company. “At Valspar, we believe a fresh coat of paint is one of the easiest ways for people to change their homes for the better,” says Sue Kim, Valspar color strategist. “But with so many colors to consider, it’s nice to have a little help on the often stressful color selection journey—even when looking for the right shade of white. Choosing a white for doors, trim, ceilings or even a wall can sometimes be harder than choosing a color, so we are simplifying that this year by highlighting four of our most popular. Our goal is to provide consumers with knowledge and confidence to make choosing a color they love easier and less time consuming.” 

Rich neutrals and bold jewel tones make up Brentano’s seventh annual color forecast. Cognac, Elephant, Emerald, Peacock, Pomegranate and Porcelain are the colors influencing this year’s trends, according to Brentano. “Interior designers are taking traditional colors and using them in non-traditional ways—it is a very exciting time in the industry,” says Brentano senior designer Aaron Mensik. “As textile designers, we are really able to explore the versatility of color.”

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