Successful designers often say that the best source of new business is through word of mouth, but such referrals don’t happen by accident—and they definitely don’t come from awkward networking events or forced, transactional relationships. To the contrary, they’re built on trust, generosity and genuine human connection—even in today’s digital-first world.

In this workshop, interior designer and design business consultant Kate Bendewald will show you how to intentionally build a professional network that wants to talk about you—because they genuinely know you, like you and believe in your work. You’ll learn how to cultivate relationships that feel natural, mutually beneficial and rooted in integrity, so referrals become a byproduct of connection rather than the goal you’re chasing. You’ll leave the class with clarity on whom to connect with, where to find them and how to stay thoughtfully top of mind—without feeling icky, salesy or insincere.

In this class, attendees will learn:
- Build genuine “know, like and trust” relationships that lead to long-term referral partnerships
- Identify the right people to connect with—architects, builders, real estate professionals, vendors, creatives and community liaisons
- Stay top of mind through simple, consistent touchpoints that feel generous and human
- Shift from transactional networking to relationship-based visibility that compounds over time

After this class, attendees will have:
- An understanding of how to grow your business through referrals and stay top of mind with those in your network 
- A repeatable framework for generating referrals without having to “hard sell” yourself and your services

Additional Information:
This workshop is conducted through Zoom webinar. All you need to join is reliable internet access and computer speakers with good volume.

BOH Insiders get unlimited free LAUNCH classes!

Click here to learn more. If you are already a BOH Insider member and are looking to take this class, please register through your Benefits Portal. Questions? Email membership@businessofhome.com.