Boost Your Brand with the Best Instagram Reels
Lbsquarestudio session 160 2
Instructor Laura Bindloss and Aubrey DeLuca, March 6, 2024; 1:00 p.m.–3:00 p.m. EST. Online
March 6, 2024 1:00 p.m.–3:00 p.m. EST

If you think Instagram Reels are strictly for social media influencers with millions of followers, you’re actually missing out on an amazing business opportunity. With just a few new skills, you too can tap into the platform’s power to connect with new customers and promote brands. Nylon consulting founder Laura Bindloss and account director Aubrey DeLuca are here to demystify the tool and teach you how to strategically deploy it. From curating which clips will perform best to choosing the right template for your content and soundtracking it with trending audio, the two seasoned PR pros will demonstrate how to produce Instagram Reels with a very real potential to go viral.

Targeted exclusively to interior designers and design brands, this workshop will dive into specific tactics and hacks to not only make the best Instagram Reels but also skyrocket your content’s reach. By breaking down the creative process into easy steps and unveiling strategies for viral success, this course will help you discover ways to transform your design narratives into captivating stories. Join Nylon as they guide you through the art of crafting engaging videos that will ensure your messaging resonates and stands out in the competitive social media sphere. 

In this workshop, attendees will learn:

- What Instagram Reels are
- Why Reels are important tools for business promotion
- How to understand their performance
- Reels best practices
- Content capture equipment that makes Reels stand out  

After this workshop, attendees will have:

- Skills to make the best Reels to represent your brand
- Tactics to utilize Reels to their full potential
- A road map to incorporate Reels into everyday workflow
- Strategies to optimize your current Reels strategy

Additional Information:

This workshop is conducted through Zoom webinar. All you need to join is reliable internet access and computer speakers with good volume.

BOH Insiders get unlimited free Launch classes! 

Click here to learn more. If you are already a BOH Insider member and are looking to take this class, please register through your Benefits Portal. Questions? Email membership@businessofhome.com.

Founded by Laura Bindloss in 2012, Nylon Consulting is a public relations and social media agency representing the design industry’s top talent. The firm has brought the previously niche sector to the forefront of the media field and has brokered partnerships for their clients with The Met Gala, Bergdorf Goodman, Moda Operandi and Anthropologie. Working with clients across the United States, Europe and Asia, the firm has represented luxury brands such as de Gournay, Ochre and Artistic Tile, startups including Framebridge, The Inside and Maiden Home, and iconic names like The Urban Electric Co., McKinnon and Harris and Christopher Peacock. In 2019, the firm launched a social media arm that now looks after The New York Design Center, Merida and Liz Caan & Co., among others.