Set against the backdrop of High Point Market, Boll & Branch and Business of Home co-hosted an intimate dinner at the JH Adams Inn to spotlight the essential role that bedding and textiles play in completing the home.
Boll & Branch SVP of product creation Lainey Hollis and BOH editor in chief Kaitlin Petersen welcomed a select group of interior designers for a thoughtful conversation around what defines good design today. The dinner also highlighted Boll & Branch’s Trade Collective, showcasing how the brand supports design professionals through exclusive trade pricing, complimentary swatches, home installations and personalized concierge services.
On hand for the intimate gathering were Elizabeth Burch of Elizabeth Burch Interiors, Jess Ebert of Four Story Interiors, Kate Figler of Kate Figler Interiors, Kerry Jacobs of Manor + Woods, Cheryl Luckett of Dwell by Cheryl, Abigail Marcelo Horace of Casa Marcelo, Allison Mattison of Trellis Home Design, Evan Millárd of Millárd, Susie Novak of Susie Novak Interiors, Melissa Oholendt of Oho Interiors, Theresa Ory of Theresa Ory Interiors, DuVäl Reynolds of DuVäl Design, Ashley Ross of Muse Noir Interiors, Robin Titus-Schwadron of R Titus Designs, and Dana Wolter of Dana Wolter Interiors.
“It was so wonderful to bring these incredible design talents together after a long day of discovery at High Point Market. New friends were made. New products were discovered. New ideas were discussed. This dinner was so much about shared values—kind, thoughtful, curious industry professionals laughing and learning from one another—and the energy in the room was so full of joy,” said Petersen. “I’m so grateful that we were able to partner with the Boll & Branch team on this extraordinary evening, and for their thoughtful approach to creating space for conversation and connection."
More than a showcase of product, the occasion reflected Boll & Branch’s deep commitment to hospitality, ethical sourcing, and meaningful connection within the design community. Guests experienced firsthand the brand’s dedication to sustainability, elevated materials and craftsmanship, values that set a new standard in luxury bedding. Even the tablescape—designed by the Boll & Branch team and featuring an autumnal harvest scene accentuated by cozy textures and rich hues featured in the brand’s fall collection—showcased the company’s core principles. For many in attendance, the dinner offered an introduction to Boll & Branch’s signature softness—fitting, as the brand’s mission is to make softness a state of being. Mission accomplished.