Join Kaitlin Petersen as she sits down with Sean Low, President at The Business of Being Creative; Wendy Estela, Attorney and Founder of Estela Law; and other special guests for the next installment of the Business Accelerator Series.
The second session in this four-part series picks up where we left off in the spring: you’ve secured the project, and it’s time for the real work to begin. We’ll examine the art and psychology of building a client relationship strong enough to support exceptional design, explore the contracts, boundaries, and communication practices that lay the groundwork for successful projects, and address how to cultivate trust, set clear expectations, and guide clients through the creative process with confidence.