| Nov 10, 2014 |
Six paint companies decree color trends for 2015
By Staff

Pantone’s well-known “Color of the Year” (which has yet to be revealed for 2015) radiates through the worlds of interior design, fashion, technology, business and more—but it’s not the only game in town. Other colors from Breakfast Room Green to Clarified Orange are making their mark for the coming year. Read on for color predictions from Benjamin Moore, Farrow & Ball, C2, Kelly-Moore, Sherwin-Williams and Behr.

Taking cues from trends in fashion, textiles and fine art, the Benjamin Moore Color Studio team spotted the common thread of balanced palettes and a design sentiment that continued to reflect a sense of optimism for 2015.

Guilford Green

“We chose Guilford Green as our 2015 Color of the Year because it can be the hero or the highlight in any room, enhancing the architectural identity of a space,” said Ellen O’Neill, creative director at Benjamin Moore. “Guilford Green is the perfect thread to connect nature, spaces and interiors with color schemes that signify fresh energy and growth.”

Clockwise from top: Breakfast Room Green, Light Blue, Pink Ground and Tanner's Brown

According to Farrow & Ball, the colors designers will want to use in clients' homes over the next year reflect a desire to create spaces offering escapism from increasingly nomadic working lives, where smart devices keep people connected wherever they are. The key colors for 2015 include Pink Ground, Light Blue, Breakfast Room Green and Tanner’s Brown—all of which the company says promote relaxation and reflection in interiors. Paler in appearance, they help to create spaces that live and breathe as everyone looks to their homes as places of sanctuary from the stresses of modern day living.

From left: Ella, Ginko, Cornbread

“A softer color palette is in the air for 2015 and I expect to see designers gravitate toward pale greens, aquamarines, and warm yellows,” said C2 Paint President Tom Hill IV. “C2 colors Gingko C2-673, Ella C2-719, and Cornbread C2-591 exemplify this ‘easy on the eyes’ range.”

This year, Kelly-Moore Paint went about their predictions a bit differently. Rather than choosing the colors in-house, they turned to design professionals.

From left: Swagger, City Tower, Coastal Surf

“Each year manufacturers and organizations across the country share what they believe to be their ‘Color of the Year,’” said Dan Claybaugh, vice president of marketing for Kelly-Moore Paint. “Kelly-Moore decided it was time to go directly to the pros who are tightly connected to the interiors market, and make color decisions and purchases on behalf of their clients every day.”

Nearly 1,400 designers participated, ultimately narrowing the Kelly-Moore color of the year to a three-way tie: Coastal Surf KM4967, Swagger KM5049, and City Tower KM 5823.

“We’re seeing a more cheerful approach to design and have forecasted colors that will provide a range of inspiration for designers to create fresh, joyful interiors,” said Jackie Jordan, director of color marketing for Sherwin-Williams.

The 2015 colors are grouped into four palettes: Chrysalis (neutrals), Voyage (brights), Buoyant (light pastels) and Unrestrained (primary hues), which range from soft pastels to vibrant yellows and oranges.

Clockwise from top: Deep Dreams, Frosted Pastels, Social Brights and Nuanced Neutrals

Behr Paints has chosen 20 all-new paint colors and four design styles to represent the color trends of 2015. The diverse color palettes include “Deep Dreams,” “Frosted Pastels,” “Social Brights” and “Nuanced Neutrals.” The shades within range from neutral tones to deep and bright hues.

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