industry insider | Nov 7, 2016 |
Elle Decor and Neiman Marcus reveal gift collection
Boh staff
By STAFF

For the second year, Elle Decor and Neiman Marcus are teaming up on a collection composed of home gifts and accessories ranging in price from $28 to $995. The collection is available at Neiman Marcus stores and the retailer’s website, as well as at BergdorfGoodman.com.

Among the nearly 50 curated items: a John-Richard clock, Michael Wainwright canapé plates, Pryma headphones, Jonathan Adler glassware, a Mantas Ezcaray mohair throw, L’Objet playing cards, and a Jan Barboglio jaguar decanter.

“Elle Decor is the authority on beautiful homes and sophisticated style, and like Neiman Marcus, they have a passion for curating stunning design experiences for the home,” says Howard Feldman, vice president and divisional merchandise manager of Gift Galleries at Neiman Marcus. “We’re thrilled to partner again on this standout collection of pieces that we know our customers will cherish for themselves as much as they’ll love gifting this holiday season.”

The collaboration is being advertised in a four-page spread in the publication’s November and December issues; in a half-page gate in the December issue, with a select number of editors’ picks from the collection; and in displays and signage in Neiman Marcus stores across the country.

“After a successful first year, we couldn’t wait to team up with Neiman Marcus again on this project that brings the pages of Elle Decor to life for consumers,” shares David Hamilton, associate publisher. “Neiman Marcus is an exceptional leader in the luxury space and we know their shoppers will be charmed by this second installment of gifts that are sure to add a special sparkle to any home space.”

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