Designers are trained to conceptualize and execute breathtaking creative visions that reflect the unique personality of each individual client, and for a truly one-of-a-kind finishing touch, nothing can match the impact of original artwork. But sourcing it requires special knowledge and a skill set few designers can claim. In this two-hour session, Mason Lane Art Advisory founder Katharine Earnhardt—who works on projects across North America and the United Kingdom—shares her keys to art sourcing and selling. Discussion topics include how to motivate clients to invest in fine art; set an art budget; establish quality contacts; troubleshoot common hurdles; and close the deal. Teaching it all with her signature transparency, Earnhardt makes this an engaging professional-development crash course with a high potential for future profitability.

In this class, attendees will learn:
- Simple ways to motivate clients to consider acquiring fine art
- How and when to create an art budget
- Efficient sourcing techniques, including key gallery and art fair information
- Strategies for making the sale
- Troubleshooting tips to overcome hurdles for a streamlined and positive client experience

After this class, attendees will have:
- A clear understanding of how to build an art budget—and when to introduce it to your client
- Awareness of the most common mistakes in the art-sourcing process—and how to avoid them
- A sense of art market resources appropriate for specific clientele
- The tools needed to confidently talk about and sell art, leading to distinctive and polished projects

Additional Information:
This workshop is conducted through Zoom webinar. All you need to join is reliable internet access and computer speakers with good volume.

BOH Insiders get unlimited free LAUNCH classes!
Click here to learn more. If you are already a BOH Insider member and are looking to take this class, please register through your Benefits Portal. Questions? Email membership@businessofhome.com.