The AI Advantage: Using the Newest Digital Tools to Give Your Design Business the Competitive Edge
Screenshot 2023 06 05 at 5.24.34 pm
Instructor Sarah Conley, July 26, 2023; 1:00 - 3:00 p.m. EST. Online
July 26, 2023 1:00 - 3:00 p.m. EST

The AI Advantage is an immersive digital workshop that will demystify artificial intelligence so that you can stay ahead of the curve in our rapidly evolving technological landscape. By demonstrating how AI can transform your design business practices, this course will provide a clear understanding of its fundamental concepts, terminology and applications.

Supported by tangible, industry-specific examples and insights, discussion topics include AI’s potential for product design, marketing, logistics optimization and sales predictions. Following this overview, attendees will have the opportunity to gain some hands-on experience utilizing AI tools targeted to the home sector. The aim is twofold: to make AI approachable and illustrate its value, equipping attendees with the knowledge and confidence to leverage the technology in their day-to-day tasks.  

In this class, attendees will learn:

- The basics of AI: its uses—and limitations
- AI’s impact on the home goods and interior design industries
- How to access and communicate with AI-powered tools
- How AI technology is transforming the industry, from product design to sales predictions, logistics optimization, product research and market opportunities 
- How to use AI for marketing, copywriting and client communications 
- How to harness AI’s capabilities to automate daily time-intensive tasks
- How to use specific AI tools tailored to the home goods and interior design industries 

After this class, attendees will have:

- Hands-on experience with AI tools that can increase productivity and efficiency and automate day-to-day tasks 
- A competitive advantage to identify business opportunities
- The ability to keep pace with industry innovations
- Enhanced confidence to leverage AI technology in decision-making processes, helping to drive business growth and a culture of innovation

Additional Information:

This workshop is conducted through Zoom webinar. All you need to join is reliable internet access and computer speakers with good volume.

BOH Insiders get unlimited free LAUNCH classes!

Click here to learn more. If you are already a BOH Insider member and are looking to take this class, please register through your Benefits Portal. Questions? Email membership@businessofhome.com.

As the director of social media at ultraviolet, Sarah Conley develops and manages strategic campaigns that build authentic connections, drive creative innovation and power growth. Her insatiable curiosity for AI tools has propelled her to the forefront as a thought leader within the design community. A pioneer in social media, Conley has worked in the space practically since it was born. Just one entry on her lengthy list of accomplishments: She ran the first New York Fashion Week runway livestream from Bryant Park. Her experience as a social account manager for high-end fashion and beauty brands (including Yurman, Rachel Roy, Von Furstenberg, divisions of Estee Lauder, Toms, Nine West, Nars Cosmetics, Clé de Peau Beauté and Shiseido) and freelance writer for Time, CNN, Glamour, InStyle and Teen Vogue has given her unique insight into the luxury market and positioned her as an authority on customer experience and expectations. In her capacity as a celebrated plus-size fashion and beauty influencer and blogger, she has also served as a Dove spokesperson and Microsoft ambassador.