In this workshop, Robyn White, whose business specializes in strategic website design for interior designers, will share how to transform your website into a powerful business tool by taking visitors on a journey from curiosity to conversion. Learn how your website can be a powerful lead generator for your firm by implementing a simple four-step approach: White’s know, like, trust, convert formula.
In this class, attendees will learn:
- How buying decisions are made and how this impacts your website
- The four-step approach to a strategic website
- How the pages of your website fit into this four-step approach
- The kinds of questions the different pages of your website must answer
After this class, attendees will have:
- The knowledge to evaluate their website to ensure it resonates with their target audience
- A clear understanding of how to structure their website so it works strategically for their business
- A natural path to conversion that helps ideal clients self-select your services without you having to “sell” them
Additional Information:
This workshop is conducted through Zoom webinar. All you need to join is reliable internet access and computer speakers with good volume.
BOH Insiders get unlimited free LAUNCH classes!
Click here to learn more. If you are already a BOH Insider member and are looking to take this class, please register through your Benefits Portal. Questions? Email membership@businessofhome.com.
Robyn White is the owner and founder of RDW Design Studio, a boutique website design studio located on Cape Cod, Massachusetts. White specializes in helping interior designers and other home industry professionals elevate their website to reflect the high-quality work they provide so their business has an online home worthy of their talents. Through her impactful and strategic website design, she positions her clients as the premium choice by making the right first impression online.
