Two things many creative types hate doing most are sales and marketing. (Who wouldn’t rather just spend that time designing beautiful spaces?) The problem is, without marketing you don’t have sales, and without sales you don’t have a profitable business. So, what’s the solution? First, adjust your mindset: Contrary to its reputation, marketing isn’t a popularity contest that requires you to be everywhere all the time. Instead, it’s about connecting with the people who will want and need your services—just as soon as they know you exist. In this workshop, business coach Justine Clay teaches you how to introduce yourself and your talents to a brand-new audience. Through activities that gauge your personality, capacity, resources and goals, she’ll guide you through developing a marketing strategy you can live with—and maybe even love.

In this class, attendees will learn:
- Articulate your unique value proposition
- Identify your ideal clients, the services they need, and the business challenges they would happily pay you to resolve
- Create a marketing strategy that attracts and engages qualified prospects 

After this class, attendees will have:
- An understanding of how to approach marketing in an authentic and personalized way
- A blueprint of your true value proposition
- A profile of your ideal target audience

Additional Information:
This workshop is conducted through Zoom webinar. All you need to join is reliable internet access and computer speakers with good volume.

BOH Insiders get unlimited free LAUNCH classes!
Click here to learn more. If you are already a BOH Insider member and are looking to take this class, please register through your Benefits Portal. Questions? Email membership@businessofhome.com.