The way you describe your virtual services says a lot about the experience—and the value—you’re delivering. Brand messaging strategist Deb Mitchell breaks down the visuals, copy, packaging and pricing that positions you to connect with the right clients online.
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Business of Home debuts Community Discussion, a weekly series of interactive Q&A webinars. Hosted by BOH editor in chief Kaitlin Petersen, the series explores how COVID-19 is impacting interior design and the home industry—and how designers and brands should respond. Tune in every Tuesday at 1:00 p.m. EST.
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Kaitlin Petersen is the editor in chief of Business of Home.
Deb Mitchell is a professional brand messaging strategist, copywriter, and content creator with a background in magazine writing, book publishing, and high-end fashion retail. Under her boutique firm, Deb Mitchell Writing, she works with interior designers and other creative professionals to give them expertly crafted brand messaging, copy, and marketing campaigns that deliver strategic and consistent messaging straight to their ideal clients.
