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The Shade Store and Veranda Book Launch
People & Parties
The Shade Store and Veranda Book Launch
Oct 11, 2022 | Georgetown | Imagine Photography
The Shade Store and Veranda Book Launch

On October 11, The Shade Store and Veranda hosted designers from the Washington, D.C., Virginia and Maryland area for a celebration and signing of At Home in the
South
, the newest book from Veranda, featuring a foreword by editor in chief
Steele Marcoux. Taking place in The Shade Store’s Georgetown location, the event welcomed designers including Zoë Feldman, Iantha CarleyMelissa Colgan, Lorna Gross and Mary Jo Major, who spent the evening mingling, enjoying passed bites and cocktails and browsing the expansive product offerings in the showroom, followed by a book signing by Marcoux. 

“Washington, D.C., and the surrounding area has such a wonderful and enthusiastic design community,” said Michael Crotty, chief marketing officer at The Shade Store. “We were thrilled to host this talented group in our showroom to celebrate Steele’s new book in partnership with Veranda. It’s been a few years since we hosted an event in the area and it was great to meet new designers and reconnect with old friends.”

“It was a pleasure to be with many of the great design talents in the Washington
area,” said Marcoux. “We’re grateful to The Shade Store for hosting a beautiful event and
gathering local trade professionals for a lovely evening.”

“We’re excited about Veranda’s new book release, and as always we appreciate
our valued partners at The Shade Store for helping to raise awareness for it in the
community,” said David Hamilton, vice president of sales for the Hearst Design Collection.

Bonnie McDaniel, Steele Marcoux and Lorna Gross
Bonnie McDaniel, Steele Marcoux and Lorna Gross
Bonnie McDaniel, Steele Marcoux and Lorna Gross
Steele Marcoux holding a copy of “At Home in the South”
Steele Marcoux holding a copy of “At Home in the South”
Steele Marcoux holding a copy of “At Home in the South”
Mary Jo Major, Kara Marmion and Michael Crotty
Mary Jo Major, Kara Marmion and Michael Crotty
Mary Jo Major, Kara Marmion and Michael Crotty
Byron Risdon, Iantha Carley and Skip Sroka
Byron Risdon, Iantha Carley and Skip Sroka
Byron Risdon, Iantha Carley and Skip Sroka
Federica Asack, Don Love and Jodie Okun
Federica Asack, Don Love and Jodie Okun
Federica Asack, Don Love and Jodie Okun
Steele Marcoux signing books
Steele Marcoux signing books
Steele Marcoux signing books
Guests lining up for the book signing
Guests lining up for the book signing
Guests lining up for the book signing
Steele Marcoux, Nestor Santa-Cruz and David Hamilton
Steele Marcoux, Nestor Santa-Cruz and David Hamilton
Steele Marcoux, Nestor Santa-Cruz and David Hamilton
Designers in line for the book signing
Designers in line for the book signing
Designers in line for the book signing
The Shade Store design consultants Jocelyne Winterling and Shar Smith
The Shade Store design consultants Jocelyne Winterling and Shar Smith
The Shade Store design consultants Jocelyne Winterling and Shar Smith
Michelle and Alex Gage
Michelle and Alex Gage
Michelle and Alex Gage
Kelsey Kopel, Zoë Feldman and Rachael Whitten
Kelsey Kopel, Zoë Feldman and Rachael Whitten
Kelsey Kopel, Zoë Feldman and Rachael Whitten
Kelley Zocks and Sarah Brady browsing “At Home in the South”
Kelley Zocks and Sarah Brady browsing “At Home in the South”
Kelley Zocks and Sarah Brady browsing “At Home in the South”
Guests getting books signed
Guests getting books signed
Guests getting books signed
The designer collection gallery wall at The Shade Store Georgetown showroom
The designer collection gallery wall at The Shade Store Georgetown showroom
The designer collection gallery wall at The Shade Store Georgetown showroom
The book signing area was set up with a custom table runner in Martyn Lawrence Bullard for The Shade Store Boho Vine textile in Nature.
The book signing area was set up with a custom table runner in Martyn Lawrence Bullard for The Shade Store Boho Vine textile in Nature.
The book signing area was set up with a custom table runner in Martyn Lawrence Bullard for The Shade Store Boho Vine textile in Nature.
Books on display
Books on display
Books on display