jcpenney celebrated the launch of its new Home collections and shops—from MarthaHome, Happy Chic by Jonathan Adler, Design by Conran, Michael Graves Design, BODUM, ORDNING&REDA and Pantone Universe—with a private event at Skylight at Moynihan Station last night.
More than 500 stores received a complete Home department renovation with updated flooring, accent lighting, custom fixturing and a widened pathway to create an inspiring environment for shopping a curated selection of affordable furnishings. Expanded furniture departments have been added to nearly 300 stores across the country—with an extended assortment on jcp.com.
On a local level, the company is celebrating its grand re-opening with a series of housewarming events June 7-9 with live product demonstrations and free gifts with purchase.