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| Aug 25, 2010 |
Home décor 'flash sale' website launches
Boh staff
By Staff

As high-end home furnishings private or 'flash sale' websites gain popularity, a more mass market contenter has emerged. Founded by online retailer, offers private sales of home décor, furniture, accessories, featuring brands like KitchenAid, C.G. Sparks and Calypso.

Daily sale events begin each day at 11:00 EST, and each sale lasts 48- 72 hours. Every order ships for $2.95 and is handled by Overstock's service team.

" has relationships with a large network of suppliers, who are in search of different avenues to sell product. It was a natural progression for the O to build a private sale site," said President Jonathan Johnson.

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