As high-end home furnishings private or 'flash sale' websites gain popularity, a more mass market contenter has emerged. Founded by online retailer Overstock.com, Eziba.com offers private sales of home décor, furniture, accessories, featuring brands like KitchenAid, C.G. Sparks and Calypso.
Daily sale events begin each day at 11:00 EST, and each sale lasts 48- 72 hours. Every order ships for $2.95 and is handled by Overstock's service team.
"Overstock.com has relationships with a large network of suppliers, who are in search of different avenues to sell product. It was a natural progression for the O to build a private sale site," said Overstock.com President Jonathan Johnson.